Weed Beer and Wooden Nickels

Salutations

Cannabis-themed products are getting hot these days.

Fort Garry Brewing collaborated with Delta 9 Cannabis to release a hemp beer named Legal Lager this summer hoping to ride the green wave.   In a green and silver can, it does its best to try and look like a fun weed beer, while still within the confines of Canada's tight advertising regulations. 

Made with traditional ingredients and the minor inclusion of hemp seeds into the blend, there is 0% THC or any other notable cannabinoid.  Hemp seeds are supplied by Delta 9 and the beer sells for a premium over the rest of the Fort Garry lineup at local bars.  I have not tried this beer, not would I see any reason to order a beer with the inclusion of hemp for flavors sake- hemp seeds have such a minor flavor to begin with, I don't see how it could hang with hops and malt.

Hemp is GREAT! It makes some of the strongest fibers out of any agricultural product on earth, with a massive yield and an excellent ecological footprint.  Hemp seed oil is rich in omega fatty acids or can even be turned into fuel and plastics for vehicles.  Fun Fact: Henry Fords Model T- Was built to run on hemp gasoline and was made of hemp-plastic panels!

In Colorado, they have had a 4 years of recreational cannabis use on a state wide level to test out some new products on the recreational market.  ENTER:  Ceria Brewing Co.
The Federal law in the US prohibits marijuana infused alcohol, but was Ceria is providing is actually labeled as de-alcoholized beer infused with delta-9 Tetrahydrocannibinol. 

That's right- Booze free beer with THC will now be an option at bars and at beer vendors.  Neat!

In Canada some monster deals were hammered out this summer between Molson and The Hydropothecary Corp. to bring a similar non alcohol-THC infused beverage to the market when Canada has sorted out its regulations re: infused products.

Constellation brands; another alcohol industry giant holding Corona and Robert Mondavi wines among their diverse portfolio, last year invested 4 BILLION in Canopy Growth Corp. with some vertical integration happening with  THC drinks in their future as well.

I have been seeing an infomercial on TV for a Cannabis Sativa knee brace.    At first I was thinking this was some sort of new topical pain creme therapy, which seemed pretty progressive for 2am TV. But then they mention that it is "premium cotton woven with the durable fibers of the cannabis sativa plant".  

I think this made it easier to keep clean?  Clearly trying to market cannabis to the elderly in a bait and switch kind of move.   I plan to revisit cannabis and seniors in a future post.

Keep your eyes peeled for this kind of snake oil being sold with a weed leaf on it~ Its only going to get weirder.





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